Search Engine Optimization or SEO is divided into mainly three categories which include White Hat SEO, Black Hat SEO, and Gray Hat SEO. There are so many differences in these SEO techniques. Let’s consider one by one.
#White Hat SEO
The White Hat SEO is the best SEO technique to improve the rank of your website. It follows all the rules and policies of search engines. It basically improves the search performance over search engines results from pages also known as SERP. It also maintains the integrity of your website.
It is a slower process to rank your website in search engines but it is long lasting in nature. It may take six months or more in some cases to provide a good rank of your website.
#Black Hat SEO
The Black Hat SEO technique does not follow any rules or policy of the search engines. It is a short-term process to provide a good rank of your website in a small duration of time. It is an aggressive SEO technique and tactics which only focus on search engines, not on the human audiences. It violates the guidelines of search engines. It is only for those people who want to gain result quickly. There are so many risks associated with the black hat SEO which includes the blacklist of your website over search engines.
#Grey Hat SEO
The Grey Hat SEO is the combination of White and Black Hat SEO techniques, in which we have a contribution of 95% white hat SEO and 5% black hat SEO. It is helpful for providing the ranking of your website over search engines quickly as per customer demand but as focuses mainly on white hat SEO so the results will be long-lasting. At the maximum time, it will follow the guidelines and policies of search engines.
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Disclaimer: Recommendations and suggestions above are generic in nature. Be advised to consult a registered certified trainer or another professional before trying yourself.
